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Yet another partnership as Micrositez are proud to take control of the SEO campaign for NorthSeaOilJobs.com.

North Sea Oil Jobs

This website supplies oil jobs, oil rig jobs and offshore jobs to people in the UK oil and gas sector. Unlike other websites, North Sea Oil Jobs focus exclusively on offshore jobs in oil and gas, meaning you get exactly what you want when you visit the website!

Insight

One of the great features on NorthseaOilJobs.com is the ‘Insight‘ section. This section focuses, every few months, on a chosen professional working in the UK oil and gas sector, offering an insight into the industry with knowledge and advice.

Micrositez SEO Services

Would you like to partner with Micrositez? Have you considered having your website optimised for the major search engines (Google, Yahoo & Bing)?

Not only can appearing on the first few pages of the major search engines offer an immediate increase in traffic and sales, it suggests that your company/website has a certain authority when users see you appearing on the first page for competitive keyword phrases.

Get in touch with us today, we would love to help you improve your online reputation!

Until tomorrow,

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Mar/10

2

SEO is definitely NOT an easy job

Search engine optimisation is what every business owner around the world will need to know about in the near future. If you own a website and you haven’t considered SEO, then why not? If you want your website to get to the top of the SERPs then you need to hire an SEO company to provide you with professional SEO services.

SEO – how difficult is it?

The hardest part about SEO is finding the right keywords, as well as the fact it’s so time-consuming. Do you, or have you, tried to SEO your website(s) yourself? While this can save you plenty of money, unless you have the knowledge, experience and time to do your SEO Marketing justice, you’re most likely wasting your time.

If you really want to appear on the first page of Google, Yahoo and Bing for keywords relating to your business, you need to get in touch with an experienced search engine optimisation company.

The solution

If you want to get your website to the top of the SERP as quickly as possible (to gain an increase in the traffic to your website) then you need to hire an SEO company with proven results. Not only is this a better solution in terms of having a proper, professional SEO package made for you – it will allow you to concentrate on your own business.

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Mar/10

1

The growth of SEO in 2010

2010 has already started at an ridiculous speed, with March upon us already! After reading a few blogs, posts and a report by Forrester, I decided it’s worth discussing how big search engine optimisation could get in 2010.

Dramatic Increase

The Forrester report has got me thinking; how quickly will business spending on SEO increase this year? It’s clear that after seeing some graphs on where Marketers see the greatest increase in effectiveness, that SEO services are at the forefront of everyone’s mind. Only social media and online video were ahead of SEO in terms of the largest potential increase in spending – interesting!

Why?

Why is this increase happening? Why do I see 2010 as the beginning of what will make SEO the biggest marketing tool for any business in the world?

Simple. Google continues to dominate, continues to improve and continues to diversify. If you want to be a success online then you need to pay attention to the major search engines; specifically Google. Appearing as high as possible on Google for keywords relating to your site will, and I’ve said this before, increase your traffic and sales almost immediately.

Knowledge

In my opinion, 2010 will see more and more businesses recognise the internet and recognise how valuable it is to be found on Google. Spending a few thousand dollars a month on an SEO packages that manages to get you on the first page of Google will soon seem like peanuts compared to the rise in visitors/sales your site is achieving.

Do you agree? Will SEO spending increase dramatically this year? Are you increasing your SEO budget? Let us know your thoughts.

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Have you recently started a new business? Interested in improving your profits? Search engine optimisation is the key…

…why?

Search engine optimisation (SEO) is vital for businesses of all types and sizes. Appearing as high as possible on the major search engines (Google, Yahoo & Bing) can not only double the traffic to your website, it can double your profit.

How?

Imagine searching for something you particularly want…like some white Nike trainers. What do you do? The majority of internet users will go on a search engine like Google and type in “white Nike trainers”.  When the results appear, how many times do you go past the first or second page? I’m guessing the answer is not many! This is why SEO packages are so important in the 21st century – appearing on the first page of Google is the best form of advertising you could ever do.

SEO Services

If you’re looking for a way to improve the fortunes of your business, look no further than contacting a respectable, experienced SEO company. At Micrositez we only use white-hat techniques, meaning we do everything legally to get our clients to the top of the search engines – and we almost always do.

Remember, when hiring a company to take control of your online presence, you need to make sure they have proven Google Results.

Until next time,

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Micrositez are pleased (and proud) to announce that MyProtein have followed Express Apartments and On Quota by engaging us as their trusted SEO partner.

Sports Nutrition

MyProtein not only supply but manufacture protein supplements and sports supplements, enabling them to provide the cheapest priced supplements anywhere in Europe.

The aim, or promise, of MyProtein is to offer the widest range of the highest quality whey protein, bodybuilding supplements and other ingredients at the lowest possible prices – their bulk buying means cheaper prices for the public.

Thankfully for its users, MyProtein are users/athletes themselves, resulting in only the finest ingredients being used, with independently conducted tests and verified Certificates of Analysis available for the majority of their products.

Micrositez loves working with companies that excel in their field of work, and MyProtein do just that.  In 2007 MyProtein were voted the ‘National Young Company of the Year at the prestigious 2007 Growing Business Awards.

Combining our award winning SEO services with the high quality products and customer service of MyProtein can only result in an excellent partnership that will bring the best possible search engine optimisation results.

If you’re interested in improving your online presence, contact Micrositez today, we’ll be glad to help.

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Micrositez once again are proud to announce a new client in the form of On Quota, a leading online business software company.

SEO Services

As more and more companies recognise the importance of search engine optimisation, the need for a professional and experienced approach is imperative. This is exactly why On Quota and Micrositez have teamed up: On Quota works with clients to not only increase sales revenues but at the same time reduce operational costs with their competitively priced business software.

Sales Management & Sales Training

On Quota have developed a set of services that we at Micrositez believe are second to none. With business administration services that bring together consulting and training, business software systems and on-going support, On Quota offer a unique opportunity for organisations that want to save money and progress as a business.

Time Saving

Micrositez has already began working on the SEO campaign for On Quota, and we believe that with time saving sales services such as CRM systems and Sales Tools, once we improve the rankings of On Quota the quality services they offer will do the rest, much like they already do with customers who find their site.

If you’re looking for a way to increase your website traffic, improve your brand reputation or simply appear higher in the search engines, contact Micrositez today and we’ll be happy to help!

Until next time,

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Type your business name into Google, Yahoo or Bing; do you like what you see? If you answered “no” then you need to consider Online Reputation Management. Why? As you will see on our website here, studies have shown that over 70% of internet users tend to research online before entering into a business transaction with a person or company.

The importance of Reputation Management

Knowing that you need to improve your online reputation is half the battle. Once you recognise that you need to improve your online presence you can begin improving it! Whether you’re a new company looking to make a name for yourself online, or an old company trying to gain back a little ‘rep’ after some untruthful comments were posted about you online and have no reached the first page of Google, a reputation management service must only be undertaken with an experienced company.

Experience & Knowledge

Hiring a professional SEO company to take care of your online reputation is the ideal scenario – not only do they know how to rank well on the major search engines, they will have years of experience enabling them to correctly monitor bad press such as: negative blog posts, harmful posts in forums and much more. A company with the knowledge and experience to ensure your online reputation is exactly what you want will be happy to discuss past clients and how they will handle your project via phone or email.

As Benjamin Franklin once said…

“It takes many good deeds to build a good reputation, and only one bad one to lose it”.

Hire a professional Online Reputation Management company today and make sure your company is remembered for the right reasons.

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Feb/10

17

How much should you spend on an SEO campaign?

Knowing how much to spend on an SEO campaign can be difficult for some businesses. A lot of SEO companies will try and persuade you to pay well over the odds for services that you don’t even need. Choosing the right SEO company to handle your campaign is vital if you want your business to be a success online.

Stick to your Budget

Search engine optimisation packagesAs with any buying decision the budget should never be stretched. Decide how much you can afford and stick to it, even if you’re offered a service you really want but it’s just outside the amount you can realistically afford. At Micrositez we always work with our clients to ensure they get the best possible SEO package for the best possible price.

Bargain!

Have you stumbled across an SEO bargain? Or is it more of a scam? If the deal seems too good to be true then it probably is. There are plenty of search engine optimisation cowboys out there who would love nothing more than to take a monthly fee and do next to nothing in return. Choosing an SEO company that knows what it’s doing and has a proven track record is imperative – this may mean paying a little more than a competitor, but if you want to achieve top results you will need to work with a top SEO UK company.

Have you been stung by an SEO company in the past? Would you like to warn others about a particular company? Feel free to discuss below and warn other potential victims!

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Many companies, bloggers and twitter-folk have been predicting the end of SEO with the advent of Google’s personalised search. Granted, Google rankings will change slightly according to what the user has searched and clicked on before, but with Google’s personalised search being in effect for quite a while now, we believe that the core of SEO will not change.

That doesn’t mean…

…we believe that SEO companies should ignore personalised search – quite the opposite. At Micrositez we provide our clients with SEO services that are proven to work, and to do this we are always learning. Google’s Personalised Search is no different – we recognise that from a search engine optimisation (SEO) point of view, there will be things a professional SEO Company will need to adjust to, such as:

  • Ranking placements can no longer be seen to be as ‘reliable’ as they were.
  • As always, the importance of site design and content is vital – they will have a direct effect on your SERPs.
  • Continuing to improve user experience is vital – the fact that a single visit will now put you at the top of Google gives even more incentive for a company to have an amazing site design and content.

Whilst it may not be the big change everyone was dreading, personalised search should not be ignored. The best SEO companies will adapt and continue the thrive, improving their SEO Packages all the time.

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Hiring a search engine optimisation (SEO) company is vital in today’s internet-driven world. For a business to be truly successful a website is more than likely needed, and the best form of advertising online is through hiring a respectable SEO company.

Results

Hiring the right SEO company isn’t easy – there’s so many out there, how do you choose the best one? Below are a few things to keep in mind when choosing a company to provide you with an SEO package:

  • Google Results – Do they display the results from past and current clients on their website? A company with nothing to hide will always display results.
  • Reputation - Have you checked out the reputation of the SEO company you’re looking at? Do they have good testimonials? Are you able to contact past and current clients?
  • Price - The price should not be too cheap, but only pay what you can afford. If the company offers miracles in a few months then stay away! There are many cowboy SEO companies’ who claim to know what they’re doing but offer very little in return for your money.

At the end of the day, an SEO company that isn’t afraid to show past results is a company you should definitely consider hiring. If in doubt, contact a few past and current clients to really get a feel for the company; after all, you don’t want to rush into such a big decision (something that could decide whether your company makes an impact online or not!) without doing proper research.

Until next time,

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Feb/10

12

Why Link Building is vital for SEO Campaigns

You’ve probably heard of several key factors that make a good SEO campaign, but one of the most important strategies is Link Building. This blog post will let you know exactly what link building services are for, why you need them and what to watch out for when hiring an SEO company.

What is Link Building?

Link building is exactly what it sounds like; building links. These links are aimed at your website, whether they are posted on websites, forums or in articles they all count, and are done with one main aim; to improve to ranking of your website(s) in the major search engines!

Why use Link Building services?

If your link building campaign is handled correctly, it will not only improve the ranking of your website, it will improve the traffic too. Why appear high in the search engines? If your website is at the top of Google, Yahoo and/or Bing for keywords or keyword phrases relating to your website then you will receive a higher number of visitors than ever before!

Different names, same trick.

Inbound links, inward links, in-links, incoming links and back links – they all mean the same. A link that a search engine can use to find your site. The better the SEO Company you use, the better the links and higher your website will appear in Google…

…watch out for cowboy Link Building companies!

If you hire a link building SEO company that uses ‘black hat’ techniques, or techniques that are less than ethical – your website could get banned from the search engines! Hiring a professional SEO company that has proven results and awards is the key to improving your business presence online.

At Micrositez we have spent years honing our specialist techniques and developing our knowledge and experience that enables us to offer a unique link building service that we know works. We never use black hat techniques. We never use illegal or unethical strategies. Get in touch today!

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The internet has brought about plenty of new ways and platforms to market your business. Undoubtedly, one of the best ways to increase your customer or client base is to hire a professional SEO Company to provide a bespoke SEO Package.

Organic SEO

Businesses that realise the benefit of a properly run SEO Marketing campaign are the ones who are thriving during the recession (and continue to thrive whilst we slowly come out of it!).

What is SEO?

Search Engine Optimisation (SEO) is where you optimise your website(s) for the major search engines; Google, Bing & Yahoo. By optimising your website for these search engines, you’re aiming to appear as high as possible in the search results for particular keywords or keyword phrases relating to your products or services.

For example, if you sell carpets in Glasgow, then keywords you might want to optimise your website for are “carpets in Glasgow” and “cheap carpets Glasgow”.  If you manage to appear on the first few pages of Google when a search engine user types in these keywords then the traffic to your website will increase dramatically!

Professional SEO Marketing and Link Building Company

This is when you want to get the pro’s in. Attempting to optimise your site on your own will only waste your time, energy and money. Hiring a company that knows what it’s doing means you will get the results you want, in the quickest possible manner. You will also achieve your rankings with absolutely no ‘illegal techniques’ that could have your site banished from the search engines!

Now, if you’re still wondering about the title of this blog post then let me explain;

Imagine a form of advertising that once it was set up was either free or extremely cheap to keep running. Imagine this advertisement being in front of people who specifically search for your product or service every single day – this is what SEO can do for you and your business!

When hiring an SEO Company to take care of your campaign, remember that the cheapest isn’t always the best – you get what you pay for!

Until next time,

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Feb/10

10

How to use Social Media sites to improve business

So, you’ve heard about the social media craze but you’re not quite sure what to make of it? Don’t worry, at Micrositez we know everything there is to know about Social Media and how to use it to its full advantage for your business.

Marketing your business

You’ve probably heard that social media sites such as Twitter, Facebook, YouTube and LinkedIn can be used as tools to promote your services and products online. Whilst that is definitely true, it’s also true that not every social media site is the ideal platform for marketing your particular business. How so?

Let’s say you supply a service or product to other businesses (business-to-business), a Facebook page is probably a waste of your time, but a LinkedIn profile is most definitely worth a shot – why? A LinkedIn profile will give you access to other business professionals who may be interested in your particular service or product – another possible social media site is YouTube, as videos on what services you offer, or what products you stock and how to use them would be a great advertising tool.

Twitter your way to success

How often do you get in touch with your customers? How often do you hear people speaking about your business in a negative way and instantly solve the problem before it escalates? If you answered ‘not very often’ then you’re amongst the majority. On Twitter, a micro-blogging site where you post status updates, you can do both of these easily and quickly – speaking directly with customers and potential customers, along with searching for any comments made about your company, enabling you to respond and solve and issues.

With large companies such as Coca-Cola changing their advertising and marketing strategy to focus on social media sites, the future of your business could depend on how well you use social media sites. If you’re not quite sure how to use social media sites to improve business, get in touch with a leading SEO company now.

Until next time,

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Feb/10

10

The Benefits of Hiring a UK SEO Company

At Micrositez we understand the importance of providing an SEO service that our clients know works – but there are many companies out there who either don’t do this, or they simply can’t. Hiring a UK SEO Company has a lot of benefits, but what are they?

Personal Approach

Hiring a search engine optimisation (SEO) company in the UK enables an extremely personal approach. At Micrositez we’re able to contact our clients at a time that suits them, and we’re always available for our clients to contact – something that can’t be said for a foreign SEO company who are in a different time zone.

Honesty

Micrositez Blog

Whilst I’m not suggesting that all UK SEO Companies are trustworthy, nor am I suggesting that all foreign SEO companies are cowboys, with a UK SEO company you are able to speak directly to the people who will be working on your campaign. You’re able to meet the members of the company who will be working on your SEO campaign in person, rather than just online or on the phone. When spending a lot of money on ensuring your website appears as high as possible in the search engine rankings, this particular benefit is a major reason why SEO companies in the UK continue to thrive.

UK SEO

Micrositez Proven Results

If you want to avoid the SEO cowboys, make sure you get in touch with a UK SEO Company before you decide on anything – this way you’ll be able to arrange a personal meeting that will make things much easier in the long run. The company you work with should also have ranked several other UK companies, with proven results on their website for you to check.

Until next time,

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Feb/10

8

Welcome to the Micrositez Blog!

Welcome, this is the first of many new blog posts on what will hopefully become a hub for discussions on anything relating to the online world – especially search engine optimisation!

A little about Micrositez…

…at Micrositez believe in offering  search engine optimisation UK services to suit every budget. We’ve been going strong since 2004 and have recently been voted The UK’s no1 Link Building Company, owing to our extremely high standards and experience. Our SEO services ensure your website appears as high as possible in the major search engines (Google, Yahoo, Bing) for keywords relating to your website.

Reputation Management

Micrositez also offers a reputation management service, in which we are voted in the top 3 in the UK, with an amazing 98% client retention rate – proving our services work and that we ensure our clients get the best possible treatment.

What can you expect from this blog?

This blog will discuss everything relating to SEO, Internet Marketing, Reputation Management and anything else we feel like speaking about!

Q: “I have a subject I would like you to discuss, can I request you blog about it?”

A: Yes. We would love to hear from anyone who reads our blog, especially if you have a specific topic you want covered.

That’s it for today folks, tomorrow we’ll be discussing the benefits of hiring a UK SEO company…

Till tomorrow,

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